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Acceptable Use Policy

PropLync - The Verified Real Estate Marketplace Operating System

Effective Date: 05 May 2026 · Last Updated: 05 May 2026

1. Purpose

PropLync operates as governance infrastructure - not a portal, broker, or advertising platform. It does not facilitate transactions, hold escrow, or represent buyers or sellers.

This Acceptable Use Policy ("AUP") defines the rules governing use of the PropLync platform - the verified real estate marketplace operating system that governs discovery, credential verification, governed visibility parameters, and traceable engagement signals for licence-confirmed professionals.

This AUP governs participation within the PropLync platform infrastructure. It does not govern off-platform conduct, transaction terms, property legality, or professional obligations that exist outside the platform.

This policy applies to:

Licensed real estate professionals
Licensed agencies
Licensed developers
Buyers
Visitors

Use of the platform constitutes agreement with this policy.

2. Core Principles of Platform Integrity

Users must:

Provide accurate and lawful information
Maintain valid licensing where required
Avoid manipulation of visibility systems
Refrain from misrepresentation
Respect security and data integrity controls

PropLync governance systems prioritise credential stability and structural integrity over listing volume. Visibility is governed by eligibility parameters - not by advertising expenditure or engagement scoring.

3. Prohibited Conduct

The following activities are strictly prohibited on the PropLync platform:

3.1 Misrepresentation and Fraud

False identity claims
Misstated licensing credentials
Fabricated property details
Manipulated media or documents
Impersonation of another person or entity

3.2 Licence Misuse

Uploading expired, altered, or falsified licences
Using another party's licence credentials
Misrepresenting jurisdictional authorisation
Claiming Smart Profile Badge or Smart Property Badge eligibility without qualification

Smart Profile Badge and Smart Property Badge are governance signals defined in the PropLync Canonical Glossary. See Glossary for full definitions of all governance terms used in this policy.

3.3 Gaming Visibility Systems

Artificial engagement generation
Click manipulation
Automated ranking manipulation attempts
Coordinated traffic inflation
Bot traffic injection

PropLync does not operate bidding-based ranking. Attempts to simulate ranking leverage are violations. PropLync discovery ordering is deterministic and not influenced by advertising expenditure, behavioural profiling, or engagement scoring. Governed visibility parameters are defined at Glossary and further explained at Data Transparency.

3.4 Scraping and Data Harvesting

Automated crawling without written authorisation
Extraction of listing data
Bulk data replication
Reverse engineering APIs
Training AI models using PropLync content without permission
Creation, resale, or distribution of structured datasets derived from PropLync content without written authorisation

Unauthorised scraping or data harvesting may result in immediate account termination and legal action.

3.5 Security Interference

Attempted intrusion
Circumventing authentication controls
Exploiting vulnerabilities
Introducing malware
Interfering with infrastructure stability

3.6 Illegal or Harmful Content

Unlawful listings
Discriminatory property practices
Fraudulent financial schemes
Money laundering facilitation
Content violating applicable housing regulations

3.7 Off-Platform Misuse

Using PropLync presence to conduct deceptive off-platform activity
Misusing contact information for harassment or spam
Representing PropLync endorsement without authorisation

3.8 Reverse Demand Manipulation

Users may not create or simulate false buyer demand signals through Wanted Posts or other intent signalling mechanisms. Prohibited activities include:

Automated demand generation
Fabricated buyer requests
Misleading intent signalling
Use of demand posts or intent signals for lead harvesting

4. AI and Automation Restrictions

Users may not:

Deploy automated systems to simulate engagement
Generate synthetic identities for visibility manipulation
Use AI systems to mass-create listings without accuracy validation
Extract structured data for unauthorised machine learning purposes

PropLync reserves the right to implement automated anomaly detection systems to identify and respond to AI-assisted policy violations.

5. Enforcement and Monitoring

PropLync may:

Suspend accounts
Remove listings
Restrict Smart Profile Badge or Smart Property Badge eligibility
Terminate access
Report unlawful activity to relevant authorities
Pursue civil remedies

PropLync may apply rate limits, automated blocking, and technical access controls to protect platform integrity.

Enforcement actions may occur without prior notice in cases involving security, fraud, or legal risk.

PropLync maintains moderation records and enforcement logs for transparency and regulatory oversight in accordance with DSA obligations.

6. Notice and Appeals

Where legally required, users will receive notice of content removal or account restriction.

Users may submit an appeal to: legal@proplync.com

Appeals must include:

Full name
Account identifier
Description of dispute
Supporting documentation

PropLync will acknowledge appeals within 10 business days of receipt. Substantive responses will be provided in accordance with applicable law and DSA obligations where applicable.

7. Digital Services Act - EU Compliance

For users within the European Union, PropLync operates in accordance with Regulation (EU) 2022/2065 (Digital Services Act).

7.1 Content Moderation and Statement of Reasons

In accordance with DSA Article 17, where PropLync removes content, restricts a listing, or suspends an account, PropLync will provide a statement of reasons to the affected user. The statement will include the basis for the decision and the available redress options where required by law.

7.2 Notice and Action

Users may submit reports of illegal content or policy violations via legal@proplync.com. Illegal content reports are processed in a timely and structured manner in accordance with DSA Article 16 notice and action obligations.

7.3 Appeal and Redress

Users may appeal content moderation decisions in accordance with DSA Article 20. Appeals are processed without undue delay. PropLync will acknowledge appeals within 10 business days and provide a substantive response within a reasonable timeframe reflecting the complexity of the case.

7.4 Authority Contact Point

In accordance with DSA Article 14, PropLync maintains a designated point of contact for EU Digital Services Coordinators and competent authorities. Authority enquiries may be directed to: legal@proplync.com

8. Reporting Violations

Violations may be reported to: legal@proplync.com

Reports should include:

URL or listing reference
Description of violation
Supporting evidence where available

9. Jurisdiction and Legal Compliance

This AUP operates in conjunction with:

GDPR (EU) - Regulation (EU) 2016/679
Digital Services Act (EU) - Regulation (EU) 2022/2065
UK GDPR and Online Safety legislation
UAE Federal Decree-Law No. 45 of 2021 (PDPL)
Applicable housing and real estate regulations in Cyprus, Malta, Greece, UK, and UAE

Where local law imposes stricter obligations, those obligations prevail.

10. Updates to This Policy

PropLync may update this AUP to reflect regulatory changes, platform governance improvements, or security requirements. Continued use of the platform constitutes acceptance of updates. Material changes will be communicated to registered users in advance where required by law. The version of this AUP accepted by a user may be stored in PropLync governance records for legal traceability purposes.

Related Governance and Legal Pages

This AUP is part of PropLync's governance infrastructure disclosure stack.

PropLync Canonical Glossary - term definitions Data Transparency - measurement boundaries Cookie Policy Privacy Policy How PropLync Works

PropLync operates as governance infrastructure - not a portal, broker, or advertising platform. All transactions occur entirely off-platform.

proplync.com · The Verified Real Estate Marketplace Operating System

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